Legal news

September 4th, 2009 by Mike | Filed under Misc Marketing.

A couple of interesting stories from the wonderful Marketinglaw site (NB registration required for both these stories). The FTC has made the first prosecution of a company over failing to meet safe harbour requirements for personal data exported from the UK. With much of the technology industry driven from the US, it’s important that companies understand the legislation covering export of personal data outside of the EU.
MarketingLaw also highlights the change of legislation in the Netherlands, where all email marketing must be on an opt-in basis from 1st October 2009.