André Rousselot buys EE Times Europe and MWEE

European Business Press SA (EBP), the Brussels-based publishing company that is owned by TechInsights has been sold to André Rousselot. The company will continue to publish EE Times Europe as well as Microwave Engineering Europe and their associated web sites, EET.eu, mwee.com and some European DesignLines.
André has been driving these publications in the intervening years, so does this change actually matter? I think it does. And I think it is good news for EE Times Europe and MWEE. By moving to the franchise model in Europe, TechInsights can focus on developing the US title, which in turn will benefit the European titles by enhancing the content they can access. André is able to focus on tweaking the formula to meet the specific needs of the European market.
This has to be a great deal for André, who sold his publication business to CMP about nine years ago. He has definitely been successful in selling at the top of the market, and buying at the bottom!
Unsurprisingly the ESC shows were not included in the sale, although I was surprised to hear that Embedded Systems Europe also was not included – particularly as the publication recently was distributed as a supplement in EE Times. I hope that this move means that TechInsights will focus on building and developing the magazine in its own right, rather than simply seeing it as a vehicle to promote the embedded shows in Europe.
I’ll be watching closely to see the impact of this move: will André, who has always run a low-overhead cost-effective , be able to continue to focus his investments in high-quality editorial? How will this move affect Reed, the other big pan-European publisher?
Perhaps the best news about the deal is that we know that the key editorial figures will remain in their roles, and I also understand that a significant announcement about additional editorial resources is expected soon. Keep checking Napier News to find out more!

Tags: Digital Magazines and Print Publications, EE Times, Online, TechInsights